Recognised by the Best in Beauty
One of London’s leading luxury beauty destinations for nails, pedicures, BIAB builder gel, lash extensions, lash lifts, brows, facials, massage, spray tanning and cocktails.
Since opening in Fitzrovia in May 2021, Iris Avenue has become one of London’s most talked-about beauty destinations, recognised by leading publications, trusted by thousands of guests and celebrated for luxury beauty with hospitality at its heart.
A Beauty Destination Recognised Across Every Category
From award-winning manicures and BIAB builder gel to luxury pedicures, lash extensions, brows, facials, massage and spray tanning, Iris Avenue has been recognised across multiple beauty categories by leading names in luxury, beauty and lifestyle media.
What makes Iris Avenue distinctive is its combination of beautifully executed treatments, elevated hospitality and a setting unlike a traditional salon — complete with its signature in-house cocktail bar in the heart of Central London.
Recognised for London’s Best
Manicures, BIAB & Nail Art
Iris Avenue has become one of London’s recognised destinations for BIAB builder gel, luxury manicures and creative nail art, praised for meticulous shaping, long-lasting high shine finishes and beautifully healthy nails. As featured in:
Recognised for Luxury Pedicures
From immaculate shaping and beautifully detailed cuticle work to long-lasting colour, exceptional shine and gentle, hygienic care, Iris Avenue has become one of London’s recognised destinations for luxury pedicures. Designed to feel restorative as well as beautifully polished, each treatment combines meticulous technique with elevated hospitality in the heart of Fitzrovia.
Recognised for Lash Excellence
Iris Avenue’s luxury lash extensions and lash lifts are designed to enhance rather than overpower, creating beautifully balanced lashes with expert precision, soft tailoring and a refined finish. From subtle definition to fuller glamour, each set is carefully customised to flatter the individual, making Iris Avenue a sought-after destination for lash lifts and lash extensions in Central London.
Expert Eyebrow Threading & Brow Shaping in London
Iris Avenue offers precise eyebrow threading and expert brow shaping in Central London, helping guests achieve beautifully balanced brows with meticulous attention to detail in a luxury setting.
Recognised for Luxury Massage & Wellness in London
Iris Avenue’s massage treatments offer restorative wellness in the heart of Central London, recognised for combining relaxation, performance and elevated hospitality.
Recognised for Luxury Facials & Skin Treatments in London
From glow-restoring facials to high-performance skin treatments powered by Dermalogica, Iris Avenue has become a destination for guests seeking results-driven skincare in a luxury environment.
Recognised for Luxury Spray Tanning in London
Using Sienna X, Iris Avenue has become a trusted London destination for beautifully even, natural-looking luxury spray tans.
Luxury Bridal Beauty in London
From flawless nails and glowing skin to lashes, brows and spray tanning, Iris Avenue has become a trusted destination for brides preparing for weddings, events and unforgettable celebrations.
AWARDS
Alongside editorial recognition, Iris Avenue has been celebrated by industry leaders and guests alike for exceptional treatments, hospitality and standout beauty experiences.
BRAND PARTNERS
Iris Avenue proudly works with leading beauty brands trusted for performance, results and exceptional guest experience.
