Nail Salon London
Design-led nails, expert prep, and a modern beauty experience in Central London.
Iris Avenue is a leading nail salon in London, known for clean, long-lasting results, expert BIAB application, and trend-led nail art, all delivered in a hospitality-driven space in the heart of Fitzrovia.
Located just minutes from Oxford Circus, Tottenham Court Road, and Soho, Iris Avenue has become a go-to destination for clients who want beautifully executed nails that feel effortless, modern, and considered.
Whether you’re visiting for BIAB, nail art, gel manicures, or a luxury pedicure, every service is carried out with precision, care, and attention to detail.
A Central London Nail Salon with a Different Philosophy
At Iris Avenue, nails are treated as a craft, not a conveyor belt service.
Our approach is rooted in:
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meticulous preparation
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clean cuticle work
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thoughtful shaping
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long-lasting application
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design that enhances, not overwhelms
We believe the best nails are those that grow well, wear beautifully, and feel true to your personal style.
Our Nail Services
As a full-service London nail salon, we specialise in treatments designed to protect nail health while delivering polished, elevated results.
BIAB Builder Gel
Strengthening, structure, and a flawless finish.
Our BIAB services are known for excellent retention and natural-looking results. Explore BIAB in London
Nail Art
From minimalist micro-details to modern chrome and abstract designs, our nail artists create bespoke looks on a BIAB or gel base. Discover Nail Art London
Gel Manicures
Classic, clean gel manicures with careful prep and long-lasting shine.
Luxury Pedicures
Relaxed, restorative pedicures focused on foot care, grooming, and polish perfection.
Why Clients Choose Iris Avenue
Clients visit Iris Avenue not just because we’re a nail salon in Central London, but because of how the experience feels.
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Expert Technicians
Highly trained artists who care deeply about nail health and finish.
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Long-Lasting Results
BIAB and gel systems chosen for strength, wear, and shine.
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Design-Led Approach
Trend-aware but timeless, nails you’ll love beyond Instagram.
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Calm, Beautiful Space
A modern salon environment with a relaxed, considered atmosphere.
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Hospitality Touches
Cocktails, matcha, and thoughtful service details throughout your visit.
Nail Salon Near Oxford Circus & Fitzrovia
📍 32 Store Street, London, WC1E 7BS
Iris Avenue is ideally located for clients searching for a nail salon near Oxford Circus, Soho, Marylebone, or Tottenham Court Road.
Perfect for:
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after-work appointments
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lunch breaks
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weekend self-care
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special occasions
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We're so proud of our Google Reviews, check them out here.
We've also been recognised in our favourite publications:
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The best London Manicured: salons, spa and nail bars (Harpers Bazaar)
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Manicure magic: the 6 best beauty bars in London for killer party nails (Tatler)
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The Best Nail salons to visit in 2023 (Country and Townhouse)
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The best nail salons in London (Conde Nast Traveller)
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Nail Salon London – FAQs
What nail services do you offer at Iris Avenue?
As a full-service nail salon in London, Iris Avenue offers BIAB builder gel, gel manicures, bespoke nail art, and luxury pedicures. All services are carried out with meticulous preparation and a focus on nail health and longevity.
What is BIAB and is it better than gel?
BIAB (Builder In A Bottle) is a strengthening gel that adds structure and durability to the natural nail. Many clients choose BIAB over standard gel because it lasts longer, feels stronger, and supports healthy nail growth when applied and removed correctly.
How long do BIAB or gel nails last?
BIAB and gel manicures at Iris Avenue typically last 2–4 weeks, depending on nail growth, lifestyle, and aftercare. Proper prep and high-quality products help ensure long-lasting results with minimal chipping.
Do you specialise in nail art?
Yes. Iris Avenue is known for design-led nail art in London, including minimalist details, chrome finishes, abstract designs, and bespoke looks created on a BIAB or gel base. Every design is tailored to your personal style.
Is Iris Avenue a good nail salon near Oxford Circus?
Yes. Iris Avenue is located in Fitzrovia, just minutes from Oxford Circus, Tottenham Court Road, Soho, and Marylebone, making it a convenient choice for clients looking for a high-quality nail salon in Central London.
Do you prioritise nail health?
Absolutely. As a responsible London nail salon, we focus on safe application, proper removal, and treatments that support nail strength over time. We never rush services or over-file the natural nail. As a responsible London nail salon, we prioritise proper prep and removal, safe BIAB and gel application, guidance on aftercare and maintenance. Our goal is nails that look good today, and grow stronger over time.
How do I choose the right nail service for me?
If you’re unsure whether to book BIAB, gel, or nail art, our team will guide you during your appointment. We consider your nail condition, lifestyle, and desired look to recommend the most suitable service.
How can I book a nail appointment at Iris Avenue?
You can book your nail appointment online via our booking system. We recommend booking in advance, especially for BIAB and nail art appointments, as availability fills quickly.